Free live workshop · 90 minutes · replay included
SHED
A year from now, you're either still carrying this dream - or living it. The difference is what you're willing to shed.
Tuesday, 1 September · 9:00 a.m. Lisbon & London · 10:00 a.m. Berlin · live on Zoom
(Early bird in North America? The replay has you covered.)
Hosted by Anouk Knuffmann, mindset & wealth coach. In May, 600 women did this work live with her. This is the first time she's teaching it in English.
You already know something is off.
Maybe it looks like this:
- You have the plan. You've hired the coach, bought the course, filled the Google Doc. And when it's time to actually implement… you freeze.
- You've been secretly dreaming of leaving your job and following your passion for years. You know there's more for you. But every time it gets real, you find another reason why now is not the time.
- You start showing up online, it works, people respond. And the moment more eyes are on you, you quietly pull back.
- You have your biggest month in business ever. And then you ghost your audience for three weeks.
- In the salary conversation or on the sales call, you hear yourself say a smaller number than the one you decided on. Before anyone even objected. Or worse: you never say it out loud at all - you hide the ask in an email afterwards.
- You've been "about to start" for a year. One more certification first. One more course. Then you'll be ready.
- Success feels incredible for about three days. Then something in you finds a way to shrink everything back to the size that feels familiar.
And the worst part? You can SEE yourself doing it. You're smart enough to watch your own self-sabotage in real time. You just can't seem to stop it.
What does self-sabotage actually look like?
Almost never like sabotage. It looks like:
- Sitting on an idea for months - and instead of putting it out into the world, you keep changing it. One more tweak. One more version.
- Getting an intuitive hit to go for something - and within a day you've collected five very reasonable reasons why now is not the right time.
- Being busy with everything except the thing you actually want.
- Growing to a certain point - and then finding a way back down to where it's familiar.
You might not call it self-sabotage. You might call it perfectionism. Or patience. Or "waiting for the right moment".
But deep down you know: the only thing standing between you and the life you want... is you.
"You spoke to my soul."
In May of this year I stood on a stage in front of 600 women and told the story I used to hide: how I built a successful business on the outside while quietly sabotaging it from the inside.
Afterwards, women lined up to talk to me. And so many of them said a version of the same sentence:
"I can feel there's more out there for me. I'm not living up to my full potential. And I keep getting in my own way."
If that sentence is yours too, this workshop is for you.
What you'll walk away with
- Seeing exactly where you've been holding yourself back - the patterns you can't spot because you're standing inside them
- Knowing what you need to shed to break through your upper limit - and what it's costing you to keep carrying it
- The first step of actually letting it go - because this is a workshop, not a webinar. You'll do the work live, not just hear about it. Save My Free Seat
I know this pattern from the inside.
In February 2025, I re-launched my group program. My goal was €15,000 to €20,000. That already felt big to me.
Five minutes after I shared the link, the first woman bought. Then the second. Within 24 hours, four clients. After 28 days, almost 30,000€ in sales.
People came up to me, celebrating my success.
I should have been celebrating, too. On the outside, I was.
But inside, a quiet voice said: "Oh no. Now everyone can see you. What if you can't hold this?"
So I did what so many of us do. I got less visible. I sold less. I slowed everything down. And I called it "taking a breather."
Today I know what it was: self-sabotage. My mind was ready for that level. My body wasn't.
Finding the way out of that pattern changed everything.
One year later, I stood live on stage teaching this work to 600 women. Me - the woman who had failed at public speaking three times before.
Off the back of that keynote, 35 new clients joined me in a single month - while I kept holding space for every client I already had - and I hit my highest cash months twice in a row.
And life didn't pause to make room for any of it. At home, everything was changing: I was finding my feet in a brand-new co-parenting reality, in motherhood, in life itself. And I still protected time for myself and the things I love.
A year earlier, one big launch was too much for my system... And would mean that I'd hide for months to follow. This time I could hold all of it - because now I know exactly what it takes.
That's what I want to show you on 1 September.
Hi, I'm Anouk.
I'm a mindset & wealth coach for ambitious women. I work with tapping and subconscious work, because that's where the real ceiling lives - and I've helped hundreds of women break through theirs: raise their prices, ask for the raise, build a grounded, trusting relationship with money, show up visibly - and finally start the thing they've been dreaming about.
German-born, world-citizen at heart. I left home at 21... packed two suitcases, bought a one-way ticket 13,347 kilometers south and moved alone to South Africa. I was scared - and I went anyway. It was one of the first times I didn't let fear make the call. I never looked back.
Since then: 13 years of decisions over fear. Today I live in a beautiful portuguese surf-town with my daughter, and I run my business from the beach more often than from a desk.
I created this workshop because I kept meeting the same woman over and over: smart, capable, already successful on paper. And still playing smaller than she knows she could. If you've read this far, you might be her.
xxx Anouk
Workshop at a glance
- When: Tuesday, 1 September · 9:00 a.m. Lisbon/London · 10:00 a.m. Berlin
- Where: Live on Zoom (link comes with your confirmation email)
- How long: 90 minutes
- Replay: Replay will be available for a limited time
- Cost: Free
- Bring: Yourself, a quiet place and a journal. No preparation needed.
Questions you might have
- I can't make it live. Should I still sign up?
- Yes. Everyone who signs up gets the replay. But if you can be there live, be there live - it works differently when we do it together.
- I've never done tapping. Is that a problem?
- Nope. I'll guide you through every step.
- Is this another webinar that's secretly a 60-minute sales pitch?
- No. You'll do actual work in the room, not just listen. At the end I'll tell you what's next for the women who want to go deeper, in a few minutes, openly. The workshop delivers either way.
- I have a job, not a business. Is this still for me?
- If you keep holding yourself back from what you actually want - asking for the raise, starting the thing, standing up for yourself - yes. The ceiling works exactly the same way.
- What's this "tapping" thing anyway?
- Tapping (EFT) is a simple technique where you tap gently on specific points of your body while speaking out loud. It calms your body while you face the thing that scares you. It looks a little funny but works. Come, try for yourself.
More is possible for you. Deep down you know it. You feel the pull.
When I first taught this work, 275 women signed up within days and my program filled with 35 clients. This is the first time I'm teaching it in English - and I'd love for you to be in the room.
Tuesday, 1 September · 9:00 a.m. Lisbon/London · 10:00 a.m. Berlin · Free
You'll get a confirmation email with your Zoom link and calendar invite right away.